The Mini Strategy Session
A focused 60-minute session to help you work out what’s actually happening across your website, messaging, marketing, visibility, brand and systems, so you know what needs attention next.
For when something feels off, but you’re not sure what
You know the online side of your business could be working harder, but the real issue isn’t always obvious.
Maybe the website isn’t converting. Marketing feels inconsistent. You’re struggling to explain what you do. Or you’re doing plenty of things online, but none of them seem to be working particularly well together.
This is for when you want to understand the problem before spending more time or money trying to fix it.
You’ll get clarity before you start tweaking pages, rewriting copy, posting more, changing tools or blaming your website for crimes it may not have committed.
Book nowWhat’s included in a Mini Strategy Session
A Mini Strategy Session gives you focused 1:1 guidance and a clear plan for what to do next.
You’ll receive:
A pre-session questionnaire, so I can understand your business and what’s happening before we meet.
A 60-minute online strategy session aligned with our six “Connected Ecosystem” pillars to look at the bigger picture and focus on the areas that matter most.
Practical recommendations based on what’s actually happening in your business, rather than a generic checklist of things you “should” be doing.
Your personalised strategy document that brings together what we’ve uncovered and my recommendations.
Prioritised next steps delivered within five business days, so you know what to focus on now, next and later.
Book nowWe’ll look at your Connected Ecosystem
Your website doesn’t operate on its own. Neither does your marketing, SEO or messaging.
The Connected Ecosystem is the framework I use to look at six interconnected areas of your online presence and understand how they’re working together.
We’re not trying to “fix” all six areas in 60 minutes. We’re looking for the gaps, connections and priorities that will tell us where your attention will make the biggest difference.
Brand
Does your business feel consistent, recognisable and aligned with how you want to be seen?
Messaging
Can the right people quickly understand what you do, who it’s for and why it matters?
Website
Is your website supporting the business and giving people a clear path forward?
Visibility
Can the right people actually find you when they’re looking for what you offer?
Marketing
Are you consistently giving people a reason to discover, remember and come back to your business?
Systems & Automation
What happens after someone takes action, and are your systems making that journey easier or harder?
How it works
$270+GST
The session is designed to be simple, focused and useful, without turning your entire business into a spreadsheet with feelings.
01 | Book your session
Choose a time that suits you and complete your booking.
02 | Tell me what’s happening
Complete your pre-session questionnaire so I can understand your business, what you’ve already got happening online and where things feel unclear.
03 | Strategy Session
We’ll spend 60 minutes working through your Connected Ecosystem, following the threads and focusing on the areas that matter most.
04 | Get your plan
Within five business days, you’ll receive your personalised strategy document with my recommendations and prioritised next steps.
Questions?
This is a focused session to help you understand what’s happening and what your next step should be.
Is this a full strategy?
No. This is not a complete website audit, full marketing strategy or implementation plan. It’s designed to help you work out what needs attention first.
Do I need to understand The Connected Ecosystem first?
It helps, but it isn’t essential. If you already know your online presence feels disconnected, we can still use the framework to work out what’s going on. If you’d like to understand, check out our free webinar
Will you review my website?
Yes, as part of the bigger picture. We can look at whether your website is supporting your messaging, customer journey and next step.
Can we talk about SEO, content or marketing?
Yes. Depending on what’s happening in your business, we can look at SEO, content, marketing, messaging, website structure, visibility, brand consistency, enquiry flow and systems.
What happens after the session?
You’ll leave with a clear plan, but you don’t have to implement everything alone.
Your recommendations might include changes to your website, messaging, visibility, marketing, systems or another part of your Connected Ecosystem. Some things you’ll be able to tackle yourself, while others may benefit from specialist support.
I’ll make it clear what I’d prioritise and where I can help with the next stage if you’d like me to stay involved.
Ready to work out what’s actually going on?
If you can tell something isn’t quite working, but you’re not sure whether the issue is your website, messaging, marketing, visibility or systems, this session will help you make sense of it.
